
MBA with Concentration in Corporate Communication
Earn a U.S. master's degree and build the strategic and communication skills top employers look for in corporate communication leaders. This concentration blends the full MBA core with specialized training in media relations, reputation management, digital communication, and crisis response so you graduate ready to protect and grow an organization's reputation in any competitive market.
- Online
- 16 to 20 months
- Spanish
MBA program overview
Our online Master of Business Administration is a U.S.-accredited graduate program designed to prepare business leaders who can respond to the challenges of an increasingly dynamic and competitive global environment.
The program blends theory and practice through a comprehensive curriculum that builds core competencies in financial management, advanced marketing, organizational leadership, corporate ethics, innovation, and real-world business case analysis.
Supported by a faculty with both academic credentials and industry experience, our students strengthen their ability to make informed strategic decisions and lead organizations successfully in demanding, ever-changing markets.
How does it work?
Your MBA + concentration is built in two layers:
A common core
The comprehensive foundation every business leader needs: the base that gives you an executive's judgment.
A concentration
Choose the concentration that best fits your career path —from Artificial Intelligence to Finance, Digital Marketing, or Leadership— and put your MBA into practice.
What is the Concentration in Corporate Communication?
Behind every trusted brand and resilient organization is a deliberate communication strategy — one that manages media relations, protects reputation, and keeps stakeholders informed and engaged, even under pressure. This concentration prepares you to build and lead that strategy.
The Concentration in Corporate Communication gives you specialized knowledge in corporate communication strategy, brand reputation management, media relations, digital communication, and crisis communication. You'll develop the strategic, analytical, and communication competencies needed to manage organizational messaging, strengthen stakeholder relationships, and protect corporate reputation in a rapidly evolving media environment.
Designed to complement the MBA's common core, this concentration prepares you to take on leadership roles in corporate communication, public relations, brand management, and strategic communications within an increasingly dynamic and globally interconnected business environment.
Program description
The MBA with a Concentration in Corporate Communication is a 36-credit graduate program with an estimated completion time of 16 to 20 months, designed to prepare professionals who can lead corporate communication strategy and protect organizational reputation in global, digital markets.
The program combines the MBA's academic core with four specialized courses — Media Relations and Press Management, Challenges of the Chief Communication Officer, Digital Communication and Social Media, and Crisis Communication — which replace the MBA's standard concentration block, giving you focused training in media strategy, executive communication leadership, digital engagement, and reputation protection under pressure.
Throughout the program, you will develop the ability to:
- Design and implement integrated corporate communication plans that align organizational objectives with internal, external, and digital initiatives.
- Build and manage media relations that strengthen brand trust and reputation.
- Lead digital communication and social media strategies that engage stakeholders across channels.
- Anticipate, manage, and respond effectively to organizational crises and reputation challenges.
- Apply transparency, corporate governance, and ethical communication practices to organizational decision-making.
By the end of the program, you'll be prepared to take on leadership roles in corporate communication, public relations, and brand management — with the strategic, analytical, and communication capabilities needed to protect and grow organizational reputation in dynamic, competitive markets.
Benefits of earning your MBA with a Corporate Communication Concentration at BIU
Our Concentration in Corporate Communication combines the strategic foundation of a U.S. MBA with a specialized focus on media relations, reputation management, and digital communication, giving you the following advantages for your professional growth:
- High-demand specialization: build in-demand skills in media relations, crisis communication, and digital engagement.
- Practical, current approach: real-world cases and communication tools applied to reputation management.
- Total flexibility: 100% online classes that adapt to your pace and responsibilities.
- Expert faculty: instructors with doctoral degrees and industry experience in communication and public relations.
- Global networking: connect with professionals across countries and industries.
This combination prepares you to lead corporate communication strategy with analytical, strategic, and ethical vision — advancing your career in a digital, globally connected business environment.
Academic objectives of the MBA
Consistent with the mission of the School of Business and the objectives of the MBA program, the Concentration in Corporate Communication is designed to prepare innovative, ethical, and globally minded professionals with specialized expertise in corporate communication, media relations, and reputation management.
The concentration develops the critical thinking, strategic communication, and decision-making skills needed to design and implement effective communication strategies, manage organizational reputation, and address communication challenges in complex business environments.
Program Learning Outcomes — upon successful completion, graduates will be able to:
- Apply advanced business management principles and corporate communication strategies to strengthen organizational reputation, stakeholder engagement, and strategic positioning in diverse business environments.
- Design and implement integrated corporate communication plans that align organizational objectives with internal, external, and digital communication initiatives.
- Evaluate media relations, public relations, and digital communication practices to build trust, enhance brand reputation, and support organizational effectiveness.
- Develop evidence-based communication strategies to anticipate, manage, and respond effectively to organizational crises and reputation management challenges.
- Demonstrate ethical leadership and professional responsibility by applying transparency, corporate governance, cultural awareness, and responsible communication practices in organizational decision-making.
- Conduct applied business research using appropriate research methodologies and analytical techniques to investigate corporate communication challenges and formulate evidence-based strategic recommendations.
- Communicate organizational messages effectively through executive presentations, media engagement, digital communication platforms, and professional reports tailored to diverse stakeholder audiences.
- Lead strategic communication initiatives by integrating emerging communication technologies, digital media, innovation, and global business perspectives to create sustainable organizational value and strengthen corporate reputation.
Who is this MBA for?
This MBA is ideal for corporate communication professionals, public relations specialists, brand managers, marketing leaders, and entrepreneurs who want to strengthen their strategic communication and reputation management skills to drive growth in competitive, globalized markets.
What roles can graduates pursue?
Graduates can pursue roles such as corporate communication director, public relations manager, chief communication officer, media relations strategist, and crisis communication lead within multinational organizations, agencies, or their own ventures.
How you can study your MBA at BIU
Our MBA with a Concentration in Corporate Communication, awarded in the United States, gives you the opportunity to earn a high-quality graduate degree from anywhere in the world. Through our advanced online platform, you can attend classes, interact with faculty, and access course content from home, fitting your studies around your personal and professional schedule.
Graduate profile
Graduates of the MBA with a Concentration in Corporate Communication are prepared to serve as innovative, ethical, and globally minded professionals capable of leading communication strategies across diverse organizational settings. They possess advanced competencies in corporate communication, media relations, digital communication, crisis management, and reputation management, enabling them to effectively convey organizational messages, foster stakeholder trust, and strengthen brand value.
Graduates demonstrate critical thinking, communication, analytical, and leadership skills necessary to address complex communication challenges, manage corporate reputation, and support organizational growth. They are equipped to assume managerial and leadership roles in corporate communication, public relations, brand management, and strategic communications within an increasingly dynamic and globally connected business environment.
- Corporate communication leadership
- Mastery of media relations and reputation management
- Ability to design integrated communication strategies
- Skills to manage organizational crises effectively
- Commitment to ethical, transparent communication














